
Making Photographs for a three-times a year magazine produced for Banner Health by my client, Custom Publications at the Arizona Republic, while documenting the human interactions and action that speaks to the topic, we're always looking for that one little thing or that big thing that will let us make the image a little or a lot different from what we've done before.

While working to be sure the topic is well covered, sometimes an idea
pops into the imagination and you wonder, "does this even fit with the
article?"
Sometimes the primary shot is just not clear. The best thing to do when subject are
willing, is to simply try it. An editor or art director can't say no to
photographs that don't exist and they most certainly can't say, "hey
that's a great idea," if the image doesn't exist.

So while working with knee-surgery patient, Jane Lynn and her
husband Ferris, at their community fitness center for an article in
Banner Health Smarts for Republic Custom Publications, we tried a number
of different things over the course of the shoot: wider views that
showed other people in the environment, more isolated angles and
exercises, and a wonderful little unplanned moment as the
couple shared a kiss.
 |
With 140 pounds on the curling bar. Jane and Ferris were great sports,
playing up their roles as hard-working patient encouraged by her chief trainer. |
Once we had this good selection of image options, I wondered whether we should turn this thing on it's ear just a bit and then decide later whether it will fit the article. If it fits then, we have something that pushes the expectation a bit, that will do it's job while grabbing the eyes of page-turning readers. Jane and Ferris were good sports and were enthusiastic to play along. Ultimately, they didn't fit with the article about her recovery from knee surgery, but we all had fun making them and the inspiration will carry over to future assignments.
Comments